Delivery of early reading skills is a Critical Gift. Without this Gift, all children are behind before they start kindergarten.
The Gift, Only an individual gift delivers early reading skills at age 2, 3, 4 and 5. This gift is the key to opportunity. It is society’s best (effective and lowest cost) approach to preparing the most at-risk to want opportunities, choices and engagement.
From: Tom Wolfgram [twolfgram@wcprinting.com]
Sent: Tuesday, June 12, 2007 9:40 AM
To: Mr. Harris Rosen (Hrosen@RosenHotels.com); Tina Ashton (tashton@rosenhotels.com)
Subject: How to get the marketing done! Is this a business?
USA VALUES, Inc. Phone 763-550-0769
15066 65th Place N Fax 507-452-2202
Maple Grove, MN 55311 twolfgram@wcprinting.com
USA VALUES - CDP Phone 507-452-2658 or 763-550-0769
Character Development Program Fax 507-452-2202
102 Walnut Street http://www.usavalues-character.org/
Winona, Minnesota 55987 twolfgram@wcprinting.com
(A 501 (c) (3) company)
Dear Mr. Rosen:
What – We need to make a business out of the public knowledge that understanding the 100 words and delivering Early Reading Skills to age 3-6 children are critical to each child and each communities success. This has been fairly said in past letters.
Why - This is all over the current discussions of what communities must do.
Who do we target-- There are the providers presently delivering early reading skills in the community who must also focus on the 100% target to optimize the benefits. There are the teachers and schools who benefit from this achievement. There is a need for economic leadership to give the gift one-size-fits-one-first-things-first to reach the bottom half of the bottom. There is the need to generate the match of the gift with state and federal money so the gift is properly leveraged and sustained with “new money”.
When – is start now.
Where --is Northern Dakota County and West St. Paul, Minnesota, and we hope, the City of Orlando, Florida starting with Tangelo Park.
How -- Need a brand to work under, need a noise maker that is a public service and more, but this BRAND needs to be owned in the private sector so it can be sustained community by community within the local economy. This is where the “public problem” is taken on by the private sector so adequate public knowledge is instilled and SUSTAINED in the far majority of the citizens. Once started there is no reason to stop.
A. Reaching those who would be most effective if they seeded the giving of early reading skills to 100% of the children before kindergarten can be an economic activity as easy as not. It has not been considered a private sector domain in the past because economic effectiveness and prosperity was not linked to age 3-6 child development.
• Service Clubs attention
• Local Business attention
• Local Business advertiser
B. Reaching those that deliver Early Reading Skills Today but do not focus on 100% coverage before kindergarten. These targets know all about it and are waiting for new money to arrive for new deliveries. They are not comfortable with 100% goals to be delivered by the public sector. It is similar to the process of inoculation for age 1-5 children. Inoculation of 100% would not happen without the private sector. Our economy depends on inoculations, so they do happen.
• Loyalty Program Proposals
• Premium, Promotion, Incentives and Sponsorship Proposals
Is this a business? If you can build a business on Money Mailer, ValPak, Home Deliveries, Save on Everything, Local News you can build a business on Delivering Early Reading Skills- Ringing Advantages. If business can lobby for mass transit and more airports and more roads we can lobby to match a private gift with money already in the system.
Sincerely,
Thomas D. Wolfgram